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Smartphone showing the Fluxa payments dashboard, resting on a desk next to a notebook and a coffee

Case study · Fluxa

From idea to seed in 9 months

Client
Fluxa
Industry
Fintech
Year
2025
Services
Startup StudioMobile AppsBrand Identity

The challenge

We guided two founders from validating their idea to launching a payments app for freelancers, all the way to closing their seed round.

The founders had a strong insight and a limited budget. They needed to know whether freelancers would actually pay to get paid faster, and to walk into investor meetings with hard evidence, not slides.

Fluxa app screens side by side: onboarding, invoicing and instant payout

The solution

La soluzione

In three weeks, we validated the problem with 40 interviews and a pre-registration landing page: more than 1,200 sign-ups before a single line of code was written. From there, we defined a lean MVP: invoice, send, get paid.

We created the Fluxa brand and designed the iOS and Android app in React Native. The MVP went live in twelve weeks, with onboarding in under three minutes and built-in security checks.

Using data from the first few months, we built the pitch deck, financial model and data room. We prepared the founders for every investor meeting, right through to the close of the seed round.

  • Fluxa visual identity system with logo, electric blue palette and typography applied to cards and collateral
  • Fluxa founders running a user testing session with freelancers in a bright studio
  • Smartphone showing the Fluxa payments dashboard, resting on a desk next to a notebook and a coffee

The results

Numbers, not promises.

9 months

From idea to seed round

12 wks

To launch the MVP

+8,500

Active users in the first six months

4.8/5

App store rating

“AC Digital was our team before we had a team. They saved us months of work and countless mistakes.”
Marco Ferri, CEO and co-founder, Fluxa

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